I first talked to Victoria Rose Martin in July, 2011, and it was so much fun we’ve been trying to find time to do it again. Not only is she a working artist, though–she shows in galleries and has an Etsy shop–but she’s a full-time professor and the department chair of Fine Art and Graphic Design at Palm Beach State College in Lake Worth, Florida. So she’s just a little bit busy. But we finally got it arranged, and we had a marvelous conversation about marketing. Lots of people make marketing sound dry and boring and tedious, like something that has to be done but that also has to be dreaded, like a dental appointment where you’re positive going in that the news isn’t going to be great. In Vicky’s hands, marketing is a whole nother creature, one you’d want to take for a walk and scratch behind the ears.
OK. Metaphor fail. I know. Ignore that and just listen to the podcast. You might want your notebook handy to take some notes. Click below to listen.
Be sure to visit Victoria’s website at victoriarosemartin.com.
Ricë also blogs at The Voodoo Cafe.
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